Spend a few minutes online and you’d think the AI revolution is upon us. With the rise of AI generated images, a lot of designers are getting nervous. Our colleague Joachim explains why they shouldn’t be!
3 min
Ahaa
Pressing questions answered by our savvy experts
Most B2B companies have too many brands. Legacy brands from acquisitions and product brand proliferation confuse customers and hinder your growth. Time for a bit of trimming.
3 min
No, that wasn’t a sneaky typo in the title. 2023 is shaping up to be a year of change for marketers, both B2C and B2B, all over the world. With Google Analytics 4, Google makes a jump towards the future. Will you jump as well?
min
How your audience perceives your brand does not only depend on what they see, but also on what they hear from you. Sonic Branding is a good way to create an immersive experience. We share 7 golden tips to get started.
min
Data is crucial. But how do you keep from drowning in a sea of numbers and acronyms? Not to worry, we’ve prepared three practical tips for you
3 min
Artificial intelligence and machine learning heavily influence the digital marketing landscape. BBC explains the impact on their way of working, as well as the impact on the way they deal with customers.
6 min
By removing cookies, a lot of things will change for the B2B Digital Marketer. So what are cookies? Why should we care whether they are gone? And what strategies can we implement as a B2B marketeer moving forward? Let’s take a look.
2 min
Do you also shiver with every new slide showing windmills, forest landscapes and flower petals? Then you’ll surely be interested in lifting your sustainability communication to a higher level.
3 min
Want to score in the Far East? We passed by Mike Golden – Global Marketing Director at Brandigo China – to receive some useful tips
7 min
The report that goes beyond the numbers: show the world what your company has to offer on a sustainable and ethical level.
3 min